Jun 30, 2020
In this episode, you’ll learn the importance of your why, how to get started on writing a book, and how to boost your credibility.
Our guest is Mitchell Levy, a parallel entrepreneur and author of over 60 books.
The six “fun nuggets” from this interview are:
#1: A great idea for a book is a controversial topic or idea.
#2: Follow-through is one of the most difficult obstacles for authors.
#3: Know your why. The “10 Whys” that I mention in the interview comes from Module Three, Lesson One in one of my courses on publishing. The lesson is called “Identify Your Why”. Here is a screenshot of the “Why as your weapon (to help you decide, based on your why, which way to publish).
You can enroll in the course for free here:
Here is a downloadable one-pager on the 10 Whys.
#4: The best place to start is to just START.
#5: Know the difference between being a serial entrepreneur and being a parallel entrepreneur.
#6: A good business plan (like what we follow in the Lean Launch model) starts with customer discovery and customer needs.
About Mitchell Levy
Global Credibility Expert Mitchell Levy (pronounced Lee Vee) is
speaker and international bestselling author of over 60 books. His superpower is extracting the genius from your head in a three-hour interview so that his team can ghostwrite your book, publish it, distribute it, and make you an Amazon bestselling author in four months. He is an accomplished Entrepreneur who has created twenty businesses in Silicon Valley including four publishing companies that have published over 850 books. He's provided strategic consulting to over one hundred companies and has been chairman of the board of a NASDAQ-listed company. Mitchell has been happily married for thirty years and regularly spends four weeks in Europe with family and friends.
AHAthat.com / THiNKaha.com
Mitchel Levy Presents AHA Moments: https://mitchelllevy.com/mitchelllevypresents/
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